IPO Alert: D B Corp Ltd

Issue Detail:

  • Issue Open: Dec 11, 2009 - Dec 15, 2009
  • Issue Size: Rs. 336.24 - 385.31 Crore
  • Issue Price: Rs. 185 - Rs. 212 Per Equity Share
  • Market Lot and Minimum Order Quantity: 30 Shares

IPO Grade: 4/5 (CARE - above average fundamentals)

EPS:

  • fyo7: 3.66
  • fy08: 6.01
  • fy09: 4.06
  • Weighted: 4.64
P/E: 45.68 (at upper price band)

P/E of Peer: 18 (Deccan Chronicle)

About the Company

Incorporated in 1995, D B Corp Ltd is one of the leading print media companies in India, publishing 7 newspapers, 48 newspaper editions and 128 sub-editions in three languages (Hindi, Gujarati and English) in 11 states in India. Company's flagship newspapers are Dainik Bhaskar, Divya Bhaskar and Saurashtra Samachar have a combined average daily readership of 15.5 million readers making them one of the most widely read newspaper groups in India.

Dainik Bhaskar, with a total average daily readership of 11.7 million readers is a widely read newspaper in Madhya Pradesh, Chattisgarh, Rajasthan, Haryana, Punjab and Chandigarh. Divya Bhaskar is the number one Gujarati daily newspaper in terms of circulation in Gujarat. Comapny's other newspapers are Business Bhaskar, DB Gold, DB Star and on a franchisee basis DNA (in Gujarat and Rajasthan).

In addition to newspapers D B Corp publish 5 periodicals namely Aha Zindagi, a monthly magazine published in Hindi and Gujarati, Bal Bhaskar, a Hindi magazine for children, Young Bhaskar, a children’s magazine in English and Lakshya, a career magazine in Hindi. D B Corp also have a significant presence in the radio business under the brand name MY FM. They operate 17 FM radio stations.

Objects of the Issue

  • Setting up new publishing units
  • Upgrading the existing units
  • Covering Marketing expenditure
  • Covering existing loans
Stockscenter Verdict
Company fundamentals are strong; however, the IPO is priced expensively. Also, there were news reports that the company was under a lot of debt. It may be available in the secondary market at a cheaper price. Avoid.

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